B2B Area at Terra Madre Salone del Gusto 2020
Sustainability, ecology, equality and, naturally, goodness. We all believe in a food system based on these values, to ensure a healthy future for our planet and all the creatures that live here.
Slow Food has been committed to facilitating this transition for many years, working to ensure it happens quickly, effectively and incisively.
We do through education in schools, protecting local biodiversity in projects worldwide, and by involving public institutions and private businesses in our fight.
THE B2B AREA: A VIRTUAL SPACE FOR BUSINESS MEETINGS
We do, above all, thanks to the strength of our network: thousands of activists, producers, traders, small-scale businesses that work with respect for the environment and for taste. Thousands of people all united in the knowledge that change comes from the choices we make every day, both as consumers and as producers.
At Terra Madre Salone del Gusto 2020 we’ve decided to dedicate a virtual space for exhibitors, buyers and agents where they can meet, get to know each other and potentially reach agreements: the B2B area.
ARE YOU A BUYER? SIGNING UP IS FREE AND EASY:
ARE YOU AN EXHIBITOR IN THE TERRA MADRE MARKETPLACE? SIGN UP AS A SELLER – IT’S FREE!
HOW DOES IT WORK?
The B2B Area of Terra Madre Salone del Gusto 2020 is organized by The Turin Chamber of Commerce and Unioncamere Piemonte as part of the activities of the Enterprise Europe Network, co-financed by the European Commission to support small- and medium-size European businesses, in collaboration with the University of Gastronomic Sciences.
Meetings within the B2B Area will be held online in order to connect technology providers, food producers, agricultural businesses, and all food traders interested in the three C of the Circular Economy for Food, as promoted by the University of Gastronomic Sciences.
The many events in the program are organized into two major sub-categories: the technological and commercial sectors.
THE COMMERCIAL B2B
The commercial B2B is aimed at the exhibitors of Terra Madre Salone del Gusto, who’ll be able to meet Italian and international buyers and make new business agreements. All meetings will take place online and will be held during the six months of the event, from October to April.
If you’re a buyer, you can take part in the B2B Area of Terra Madre Salone del Gusto 2020 by following these steps:
- Choose who to meet – once you’re registered as a participant, our staff will provide a pre-selected list of potential suppliers, created on the basis of the details you provide.
- Meet producers online through video conferences or organize individual meetings remotely, and get to know their work and what makes them special.
- Nominate potential collaborators. At the end of the meetings, you’ll be asked to nominate which producers you’d like to start collaborating with. In this phase, our staff will provide technical support to your potential providers, so as to guarantee their compliance with the requisites of your market.
- Sell your new products. Now you’re ready to launch new products in your own market!
At the same time, in collaboration with InHR and SCAI Comunicazione, a series of meetings between producers of the market of Terra Madre and a network of contacts chosen from the Osterie d’Italia guide (published by Slow Food Editore), restaurants that are part of the Cooks’ Alliance, and the boutiques and delicatessens featured on our app Slow Food in tasca.
An audience of qualified operators in the sector who are already familiar with Slow Food projects, involved in B2B meetings organized according to product category and geographical origin, so as to guarantee the possibility of establishing stable and long-term relationships between producers and potential buyers both near and far.
THE TECHNOLOGICAL B2B
Sustainable packaging, smart labelling, digital marketing in the food sector: these are just some of the themes up for discussion over the course of these bilateral meetings and webinars focused on the role of technology that will be held over the six months of Terra Madre Salone del Gusto 2020, and which are aimed at small- and medium-sized businesses, research centers, universities and companies interested in forming commercial collaborations of a technological or research-based nature.
These meetings will focus on the three C’s of the Circular Economy for Food, that is “cultural and natural capital”, “circularity”, and “co-evolution”, as promoted by the University of Gastronomic Sciences.